The 7th Image Business Content Playbook Step 1 of 4 25% Project Name*Project, Product, or Business name.Name* First Last Email* Code:ConsentThe 7th Image will not disclose any information you provide on this form to any 3rd party except where it is required by law or required to send communications to you from the 7th Image. You consent to 7th Image sending marketing materials and other communications. I agree to the privacy policy. The ProblemsIn the problems section you list the world view problems that your tools or systems are going to help or fix. The problems you fix become the marketing hooks that will keep your audience committed to your process. For example, if I were a gym owner, I might list: 1) Not sleeping enough 2) Lack of energy 3) Lack of sex driveProblems:What are the real world problems your target client faces that your solution helps or fixes? Press the + button to add additional tools. The ToolsIn the tools section you list the specific tools, systems, or solutions you use to better people's lives. For example, if i were a gym owner, I might list: 1) Sit-ups 2) Pull-ups 3) Burpees 4) RunningTool List:This is a list of tool, systems, and/or solutions that you use in your process. Press the + button to add additional tools. The LocationsIn the locations section you list the physical places where your client will see results. In the real world, where will you see results from using your tools to fix the problems? Be specific here, rather than simply typing "More Money", explore what more money could do for the client. For example: 1) More confidence at the office 2) While stuck in traffic 3) At the movies with your spouse 4) At homeLocations:What physically gets a boost from leveraging your service or product? Press the + button to add additional tools. Δ 7th Image LLC Phone: 435-574-4474 Email: info@jimspeth.com
